Terms of sale


These General Terms and Conditions of Sale (hereinafter the "GTC") are proposed by the company SEKUR SARL with a capital of € 50,000, registered with the Paris Trade and Companies Register (RCS) under number 528 509 789, whose registered office is located at 1 rue Ernest Hebert, 75016 Paris.

The following shall be designated:

  1. "Site": the site https://www.allthemust.com and all of its pages.
  2. "Products": all the products that can be purchased on the Site.
  3. "Seller": ALLTHEMUST, legal entity, offering its Products on the Site.
  4. "Customer": the Internet user, individual or professional, making a purchase of Product (s) on the Site.
  5. "Consumer", in accordance with the definition of the preliminary article of the Consumer Code: "any natural person who acts for purposes that do not fall within the scope of his commercial, industrial, craft or liberal activity".

The Internet user visiting the Site and interested in the Products offered by the Seller is invited to read these GTC carefully, to print them and / or to save them on a durable medium, before proceeding to an order on the Site.

The Customer acknowledges having read the GTC and accepts them in full and without reservation.

Article 1 – Application of the GTC and purpose of the Site

The Seller reserves the right to modify the GTC at any time by publishing a new version of them on the Site.

The GTC applicable to the Customer are those in force on the day of his order on the Site.

The legal information concerning the host and publisher of the Site, the collection and processing of personal data and the conditions of use of the Site are provided in the general conditions of use, thelegal notice and privacy policy of this Site. This Site offers the online sale of costume jewelry.

The Site is freely accessible to any Customer. The acquisition of a Product implies the acceptance, by the Customer, of the entirety of these GTC, who acknowledges at the same time having taken full knowledge of them. This acceptance may consist, for example, for the Customer, in ticking the box corresponding to the acceptance sentence of these GTC, having for example the mention "I acknowledge having read and accepted all the general conditions of the Site".

Ticking this box will be deemed to have the same value as a handwritten signature from the Customer. The acceptance of these GTC presupposes on the part of the Customers that they have the necessary legal capacity for this. If the Customer is a minor or does not have not of this legal capacity, he declares to have the authorization of a guardian, a curator or his legal representative.

The Customer acknowledges the evidentiary value of the Seller's automatic registration systems and, unless he provides proof to the contrary, he waives the right to contest them in the event of a dispute. The Publisher makes available to the Customer, on its Site, a privacy policy specifying all the information relating to the use of the Customer's personal data collected by the Publisher and the rights that the Customer has with regard to this personal data.

The data privacy policy is part of the GTC. Acceptance of these GTC therefore implies acceptance of the data privacy policy.

Article 2 - The Products

The Products offered are those that appear in the catalog published on the Site. These Products are offered within the limits of available stocks. Each Product is accompanied by a description drawn up by the Seller.

The photographs of the Products in the catalogue reflect a true and fair view of the Products offered but do not constitute a contractual commitment insofar as they cannot ensure a perfect similarity with the physical Products.

We will define below as "Basket" the intangible object grouping all the Products selected by the Customer of the Site for a purchase by clicking on these elements. In order to proceed with his order, the Customer chooses the Product(s) he wishes to order by adding them to his "Basket" whose content can be modified at any time.

As soon as the Customer considers that he has selected and added to his basket all the Products he wishes to buy, he will have the possibility, to validate his order, to access his basket by clicking on the button provided for this purpose. He will then be redirected to a summary page on which he will be informed of the number and characteristics of the Products ordered, as well as their unit price.

If he wishes to validate his order, the Customer must tick the box relating to the ratification of these GTC and click on the validation button. The Customer will then be redirected to a page in which he will have to fill in the order form fields. In the latter case, he will have to fill in a certain number of personal data concerning him, necessary for the smooth running of the order.

All orders placed on the Site must be duly completed and must specify this necessary information. The Customer may make changes, corrections, additions, or cancel the order, until the validation of it. As soon as the Customer has completed the form, he will then be invited to make his payment with the means of payments listed in the payments section of these GTC.  After a few moments the Customer will be sent an email confirming the order, reminding him of the content of the order and the price thereof. The Products sold remain the property of the Seller until full payment of their price, in accordance with this retention of title clause.

Article 3 – Prices and terms of payment

Unless otherwise stated, the prices appearing in the catalog are prices understood in Euros all taxes included (TTC), applicable on the day of the order and excluding any participation in the costs of processing and shipping. ALLTHEMUST reserves the right at any time to change its prices. Nevertheless, the price appearing in the catalog on the day of the order will be the only one applicable to the Customer.

The Customer can place an order on this Site and can make his payment by credit card, PayPal, Apple Pay, check and gift card. Credit card payments are made through secure transactions. This Site does not have access to any data relating to the Customer's means of payment. Payment is made directly in the hands of the bank or payment provider receiving payment from the Customer.

Article 5 – Deliveries

All orders placed before 5pm for the France are shipped the same day.

Delivery is offered in France letter followed only for all orders over 80 €

You have the option to choose for the France:

Followed letter

Registered letter with acknowledgment of receipt

Courier in 3 hours only in Paris from Monday to Thursday for any order placed before 3pm


Shipping to Europe and the rest of the world:


In the event of a delivery or exchange error (if the right of withdrawal is applicable, i.e. if the Customer is a Consumer and the contract concluded to acquire the Product or Service allows withdrawal, according to Article L.221-18 et seq. of the Consumer Code), any product to be exchanged or refunded must be returned to the Seller in its entirety and perfect condition. Any defect resulting from a clumsiness, or a false maneuver of the Customer cannot be attributed to the Seller.

Article 6 – Right of withdrawal

You have 14 days to return your purchase to us from the date of receipt.

In accordance with Article L.221-18 of the Consumer Code, the Consumer Customer has a period of fourteen (14) working days from the date of receipt of the Product of his order, to withdraw. He will be required to return any Product that does not suit him and request the exchange or refund without penalty, except for return costs, within fourteen days from receipt by ALLTHEMUST of the refund request.

The Product must be returned in perfect condition. The product must not have been worn, worn, modified, washed, or damaged. If necessary, it must be accompanied by all its accessories. It is recommended to the Customer to make the return by a solution allowing a tracking of the package. Otherwise, if the returned package does not reach the Seller, it will not be possible to launch an investigation with the postal services to ask them to locate the latter. The refund will be made using the same means of payment as the one chosen by the Customer for the initial transaction. The Seller also reserves the right to defer the refund until receipt of the Product.

In the event of depreciation of the Products resulting from manipulations other than those necessary to establish the nature, characteristics and proper functioning of the Product(s), the Customer may be held liable.

Article 7 – Product Warranty

All jewelry purchased on ALLTHEMUST is guaranteed for 6 months.

This warranty applies exclusively to a manufacturing defect and does not cover losses or breakages resulting from an accidental circumstance.

Article 8 – Customer Service

The customer service of this Site is accessible by e-mail at the following address: Contact@allthemust.com or by post: ALLTHEMUST, 6 rue Gustave Courbet - 75116 - PARIS

ALLTHEMUST also provides its customers with telephone assistance to answer their questions. The telephone support can be contacted by phone at +33 (0) 1 43 59 94 (non-surcharged number) from Monday to Thursday from 09:30 to 17:30.

Article 9 – Liability

The Seller ALLTHEMUST can not be held responsible for the non-performance of the contract concluded due to the occurrence of an event of force majeure. Regarding the Products purchased, the Seller will not incur any liability for any indirect damage due to the present, operating loss, loss of profit, damage or costs, which may occur.

The choice and purchase of a Product is the sole responsibility of the Customer. The total or partial impossibility of using the Products, in particular because of incompatibility of the equipment, may not give rise to any compensation, refund or questioning of the Seller's liability, except in the case of a proven hidden defect, non-conformity, defect or exercise of the right of withdrawal if applicable, that is to say if the Customer is not a Consumer Customer and that the contract concluded to acquire the Product or the Service allows the withdrawal,  according to Article L 221-18 et seq. of the Consumer Code.

Article 10 – Intellectual property rights

All elements of this Site belong to the Seller. Any reproduction, representation, adaptation of logos, textual, pictographic or video content, without this list being exhaustive, is strictly prohibited and amounts to counterfeiting.

Any Customer who is guilty of counterfeiting would be likely to have his account deleted without notice or compensation and without this deletion being able to constitute damage, without reservation of any subsequent legal proceedings against him, at the initiative of the Seller or his agent.

This Site uses elements (images, photographs, content) whose credits belong to: ALLTHEMUST.

The trademarks and logos contained in the Site may be registered by ALLTHEMUST. Any person making their representations, reproductions, nesting, broadcasts and redistributions incurs the penalties provided for in Articles L.713-2 and following of the Intellectual Property Code.

Article 11 – Independence of clauses

If any provision of the GTC is held to be unlawful, void or for any other reason unenforceable, then that provision shall be deemed severable from the GTC and shall not affect the validity and enforceability of the remaining provisions.

These GTC supersede all prior or contemporaneous written or oral agreements. The GTC are not assignable, transferable or sub-licensable by the Customer himself.

A printed version of the GTC and all notices given in electronic form may be requested in judicial or administrative proceedings in connection with the GTC. The parties agree that all correspondence relating to these GTC must be written in the French language.

Article 12 – Applicable law and mediation

These GTC are governed by and subject to French law.

Except as provided in public policy, any disputes that may arise in the context of the execution of these GTC may, before any legal action, be submitted to the assessment of the Site Publisher with a view to an amicable settlement.

It is expressly recalled that requests for amicable settlement do not suspend the time limits for bringing legal proceedings. Unless otherwise provided, of public order, any legal action relating to the execution of these GTC shall be subject to the jurisdiction of the courts within the jurisdiction of the place of domicile of the defendant.